Episode #34 The Magic of Immersion


Title:    The Magic of Immersion – Episode #34

Date:   May 26, 2015

“Repetition is the mother of skill”

Being successful and knowledgeable doesn’t mean someone has qualities that are extraordinary, qualities that other people don’t have that keep them from success.

That’s a cop out.   The difference is that people who reach certain levels of success and appear to be experts think differently and take a different attitude.

The best way to accomplish something is to completely immerse yourself in your goal.

What IS immersion?

You have to be ready, willing and able to learn, study, and read everything on your subject.  You want to walk, talk, eat and breathe your subject.

You’re looking to learning new tricks, techniques and tactics to use.

If you want to learn about webinars, consume all the audio/video, e-books and traditional books, blogs that you can find.

It doesn’t mean that you have to agree with everything you study, but getting comfortable with your subject means learning enough (more than enough, actually), that you are able to get the best parts and formulate it into something it’s new and unique.

You can learn anything if you really want to.  But, that means you have to come at it from all different perspectives, not just one.

Suggestions and Tips

Your goal is to know more about the subject than the person you’re meeting with or teaching.

Be careful with this, because where a lot of people mess up is that while you WANT to be the smartest guy in the room, you don’t want to TELL everyone that you’re the smartest guy in the room.

You want to appear to be the dumbest.

First, the customer won’t relate to you if you’re not likeable.

Secondly, the customer doesn’t want to be sold to.

You want your customer to feel like they’re coming to their own conclusions on why your products/services are needed.  You want to guide them into coming to the conclusion that you want them to come to.

On the financial end, you don’t really need to buy a lot of little packages.  There is an opportunity to get so much of it for free on the internet and in libraries.

Only invest in the more advanced packages, the ones where they have answers and guidance no one else has. .

You need to be purposeful and specific.

Don’t study everything all at once.  Pick one subject and stick to it.  If you want to learn about webinars, stick to that until you’ve absorbed it all; don’t study webinars and e-mail marketing and kindle publishing and podcasting all at one time, in other words.


Today’s Take-Away

Use up every minute of every day that you can.  Some days you can’t stay in front of the computer and watch hours of video.  Instead, take your walk/your jog/your subway ride/your lunch break to read a book about or listen to audio specific to your subject.  Take every opportunity you can to learn.



If you have a question for Anthony, head over to www.anthonyflatt.com and leave him a voice mail message to have a chance to have your question featured on this show.

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